In the past, Alex Ovechkin has taken home a giant bobblehead of Alex Ovechkin, called himself the “biggest fan” of Alex Ovechkin, and entered a raffle to meet Alex Ovechkin. So naturally, the next logical step was for Alex Ovechkin to pose for a picture in front of an army of Alex Ovechkins.
Last month, Ovechkin signed one of the richest celebrity endorsement deals on the Russian market with Bank Otkrytie, which has already produced several gem commercials for the company. Like have you seen the Ovechkin commercial with the tuba? You need to see the Ovechkin commercial with the tuba.
Part of Ovechkin’s deal also included a meet and greet with Bank Otkrytie employees on Monday.
According to finparty.ru, 400 people crammed into the space for an hour long Q/A. Many children asked pertinent questions such as how does one become Alex Ovechkin and how many twigs has the Russian superstar broken in the NHL. The contestants who asked the best questions got a stick autographed by the Russian machine. Ovechkin also chose three more children out of the crowd who had “sincerity” and they also got gifts too.
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The child asks: “I play hockey, and would like to be just like you. What would you recommend?” Ovechkin responds: “First: listen to your parents. Second: train hard. And third: love hockey.”
But the most notable part of the day was the cardboard cutouts. At the entrance to the event, a hockey team full of life-like Ovechkins wearing Bank Otkrytie jerseys stood. The cardboard cutouts were placed there to encourage fans to take photos and extend that Bank Otkrytie brand.
Things however took a turn toward the absurd when Ovechkin himself posed with the Ovechkins. According to finparty.ru, the Russian machine asked to take one of Ovis home with him – in memory of the event.
Of course he did.
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Translations by Igor Kleyner.
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